David heads Consumer Edge Insight, a market research and consulting firm that gives clients develop deeper insight into how consumer behaviors are changing and how to profit from those changes. Prior to launching Consumer Edge, he spent eight years at Morgan Stanley where he led the development of a global team that conducts market research on behalf of investment analysts to help them better predict future company performance. Earlier in his career, he was a management consultant for over ten years, developing growth strategies for large multi-national corporations at The Cambridge Group and Mars & Co.
