SBC Blog Articles ><
- by Jamie Jones | June 18, 2013
I have been hearing about how cool the Summer Brand Camp experience is over the past year from Jim Knight. He kept saying that there was no other conference out there that even compared to Summer Brand Camp. Campfires, flip-flops, and singing in the ladies restrooms. What was this all about? Okay, I will have to admit you had me at flip-flop and my curiosity was off the charts. Now that the conference is over and I am on the plane returning to Chicago, I consider it an honor and a privilege to be part of the tribe. Even now as I put … [Read more]
- by Matt Charney | June 17, 2013
When I was 15, I got my first ever job as an associate at a fast casual Italian restaurant chain. And turned out, I was really good at it. At first, I had just had the exhilaration of being adult enough to go to work, although I’m not sure why, in retrospect, I was in such a hurry to kick off my career. But once the novelty of work had worn off (didn’t take long), I still didn’t mind wearing an embroidered polo, name tag and no-slip shoes because it meant working directly with people – most of whom were nice – and learning … [Read more]
- by Cathy McPhillips | June 17, 2013
It’s Friday morning – the ending of another phenomenal Summer Brand Camp. Before we head out, the week is culminating with the Changers of Commerce meeting. What an amazing way to end an otherwise amazing conference. About 30 Changers showed up – ready to listen to some of our leaders – old and new. Kat Cole started us off with a quick lesson in conscious capitalism, then shared the video Jim Knight and Brandon Hill created. http://youtu.be/btaKGKgw5AM Of course we all want our businesses to grow and thrive. But there is so … [Read more]
- by Belinda Smith | June 17, 2013
Summer Brand Camp. I can’t even begin to describe all of the awesomeness that occurs there. There are so many components to this conference that fit together to make this the best conference I’ve ever attended. I’ve often thought of what the underlying theme of this meeting of the minds is as there are so many different functions within the restaurant industry represented and so many things that one can do and learn while in attendance. While at camp this year, it came to me: Building Connections. The theme is building connections in … [Read more]
- by Sarah Atkinson | June 13, 2013
Last week, we were surrounded by talented restaurant industry trailblazers with a vision of "Workplace, Marketplace, Oneplace". As we continued to work toward this goal we had the pleasure of watching the amazing and talented Brandon Hill and Jonathan Brewer put our vision to music. The video below is the performance by Brandon and Brew at the closing session of Summer Brand Camp 2013. Cheers to our crazy ones! http://www.youtube.com/watch?v=zzWzRnE9WxE Lyrics to We Found the Love By: Brandon Hill and Jonathan Brewer This world … [Read more]
- by Jennifer Swan | June 12, 2013
This was my first People Report Summer Brand Camp experience. Jim Knight had touted over and over the greatness of this Dallas based conference. He even posted, “Best. Conference. Ever” on Facebook. That’s high praise – which, as you know, often leads over-the-top expectations and moves directly on to disappointment when it doesn’t measure up. I walked into the Westin last Tuesday with a slightly cynical attitude, but #PRSCamp had me at “Hello, campers!” The highlights: Camaraderie:There wasn’t an unfriendly face in the … [Read more]
- by Lizzie Maldonado | June 11, 2013
92 percent of all companies in America are on social media. Laurie Ruettimann and a panel of experts led an interactive workshop to discuss how HR leaders can use social media in their day-to-day job duties to recruit and manage more effectively. Laurie asked questions of the panel crowdsourced from the audience and on Twitter through the hashtag #PRScamp. If you missed it, never fear, we’ve got your Q&A recap right. here. Q1 — Tell me about a great hire you hired through social media: Brianna Foulds shared a story about finding … [Read more]
- by Chelsea Hickey | June 10, 2013
It's not a conference, and it's not really summer camp, it's a way of life. The most commonly used adjective when talking about Summer Brand Camp has been inspirational, though when asked on video, it was awesome. Campers left Dallas inspired to do good. They are motivated to be the change, to make their company, culture and the world a better place. What conference have you ever been to that leaves you feeling like a better person and pumped up to go out and change the world? Be The Change Revolutions is primarily responsible for this. … [Read more]
- by Shawne Howell | May 25, 2013
As a child growing up in a multicultural family, it showed me how people who were “different” could come together in a beautiful mosaic of colors and cultures. This early exposure led to a yearning to learn even more, so a seed for adventure and travel was planted in my heart early. Through my global and domestic travels I have learned that people are more alike than they are different; yet, there are nuances that make each culture unique. As I grew up and discovered the wonderful field of Marketing, I learned that I could incorporate my … [Read more]
- by Joni Thomas Doolin | May 23, 2013
Summer Brand Camp 2013 is all about transformation – personal and professional. It seems every year that we hear multiple stories about how the speakers, fellow campers, and content became the catalyst for change. Brand Campers have shared being inspired to find more ways to give back, learning new skills and taking them back to the business, getting healthy, getting active in social media, writing more; sometimes finding a new place to work. Once again this year, our colleagues and partners at Coaches Collective International are … [Read more]
- by Cat Carlos | May 14, 2013
This month on #peoplechat we have been focusing on the retail space. The good, the bad, and the ugly. This week for #peoplechat I decided to focus on why it is important for industry professionals to attend conferences that you will ACTUALLY learn from. We all love going to conferences where we know a lot of people, and we can have fun in a cool city, but let’s be honest. Who actually leaves saying they learned a lot? Retail, hospitality, and restaurants leaders don’t get out much. They are swamped in their daily lives of training their … [Read more]
- by Chelsea Hickey | May 13, 2013
6th grade camp was a long time ago for me, and I cannot stop talking about it. The memories that were created, the funny things people did and the things I learned really do last a lifetime. Summer Brand Camp will be no exception. This will be my first year attending, but I know a lot of awesome rock stars that have attended in the past. From speaking with them and listening to (and being jealous of) their stories, here are the top 5 reasons I’m looking forward to camp: Sleepovers The relationships you create with peers in the … [Read more]
- by Michael VanDervort | May 13, 2013
Guest Post: Michael VanDervort, #PRSCamp expert & speaker on labor relations & the new activism A quick update on the Fast Food Strikes (via The Human Race Horses) Fast Food Strikes Spreading Fast Food (Photo credit: SteFou!) This post is especially important for members of management in the restaurant industry. I would be astounded if you work in any part of management in the restaurant industry and haven’t already heard about this, but just in case, I wanted… … [Read more]
- by Crystal Miller | May 8, 2013
Posted May 14th 2012 I am so excited. In June, I get the honor to attend my third Summer Brand Camp in Dallas; affectionately known as #PRSCamp on the Twitters. There’s a lot of reasons that People Report’s “Summer Camp” holds a special place in my conference calendar: there’s a buzz of creativity, I like seeing HR/Operations/Marketing working together towards a common goal of excellence, and the networking is outstanding. It is, compared to many conferences, a more ‘intimate’ affair – so you don’t just get to say … [Read more]
- by Jenny DeVaughn | May 6, 2013
It is less than one month away until the 2013 Summer Brand Camp in Dallas, TX. This is a conference that I must attend each year and here's why: 1. Genuine support for attendees The pay-it-forward passion that you feel the moment you arrive at Brand Summer Camp is inspirational. The conference hosts and alumni proactively make each attendee feel welcome. 2. Gain insight into real-world solutions At previous Summer Brand Camps, I learned from executives who shared how they overcame personal hardships to reach their professional goals. … [Read more]
- by Bob Rycroft | May 6, 2013
Savvy professionals are always on the lookout for new trends. If you’re like most, you often run across articles and comments about what to watch for in the coming months and years. Every industry has gurus whose opinions focus on a particular market. It’s unusual for a finance trend, for example, to also show up as an HR trend. But in reading various “what to look for” lists, I noticed that one theme came up repeatedly – Big Data. It looks like Big Data is going to be in the headlines for a while. As everyone knows, it … [Read more]
- by Ron Ruggless | May 3, 2013
From Nations Restaurant News, June 16, 2012 Restaurants share keys to social media success at Summer Brand Camp conference. Brands revealed best practices surrounding their use of social media during the recent People Report Summer Brand Camp conference. How restaurants are successfully tapping into and using social media remained one of the main themes during the recent People Report Summer Brand Camp conference in Dallas. Representatives of restaurant brands as varied as Applebee’s, Boloco, Buffalo Wild Wings, Chili’s Grill & … [Read more]
- by Joni Doolin | May 1, 2013
According to Todd Jones of G.E Capital, the restaurant industry currently spends 80% of it’s marketing dollars on television advertising, and less than 3% on social marketing and engagement. Closing keynote Greg Creed shared how Taco Bell is using social technology to get ahead of the pack. Using their proprietary social analytics platform, Taco Bell crawls the web and monitors key words and trends that people are saying about their brand. This story was a great example of how they used that … [Read more]
- by John Isbell | April 9, 2013
Someone asked me the other day what I would do if I ruled the world? Other than having every Monday be a national holiday so that I'd never have to work on one again, I hadn't really put much thought into it. That is, until I attended People Report's Summer Brand Camp last summer. There were so many talented people who are driven to change not only the way we do business, but change the way we communicate with each other and strive to do good in the world. And all that unbelievable talent and amazing humanism got me thinking - what would my … [Read more]
- by Sarah Atkinson | March 28, 2013
March 26, 2013 – (Dallas, Texas) – Restaurant industry professionals plan to gather in Dallas, Texas June 4th – 6th for the 4th annual Summer Brand Camp conference produced by People Report, Black Box Intelligence and Be the Change Revolutions. Industry professionals who attend the event include operators, human resource and recruitment practitioners, marketers, social media and community managers, along with savvy technology partners. The theme of “Workplace, Marketplace, One Place” focuses on the intersection of employer and … [Read more]
- by Margie Woods Brown | March 25, 2013
My colleague and dear friend Steph Grant and I had the chance to shoot an amazing conference last year (psssst, I'm talking about this conference!). Summer Brand Camp is unlike any corporate conference I have ever shot. It is fun, casual and highly inspiring. It is a perfect place to meet all of the stars of the food service industry as they network and inspire each other to grow and learn. It was so fun to get to know all of these amazing people when I shot their branding sessions and head shots. I am so excited to be able to offer the same … [Read more]
- by Nan Fischer | March 25, 2013
Did you know that Miss Piggy wasn't always a Star? Did you know that she came from humble beginnings in city formerly known as Porkopolis? In her younger days, while wallowing in the mud, she knew she had it in her to do and be more but she wasn't sure what it was. She knew she had strengths and talents and desire to be out in the world in a much bigger way. Wisely she recognized that with the right guidance and help she could leave behind the holding pen to live more fully. So she took advantage of 2 opportunities right in front of … [Read more]
- by Summer Brand Camp | February 25, 2013
http://www.youtube.com/watch?v=sD_PCtQEbvo He can start a campfire with the snap of his fingers. Check out all of the other things the most interesting man at Summer Brand Camp can do! … [Read more]
- by Cat Carlos | February 12, 2013
Last year I was introduced to the People Report & Black Box Intelligence community. I had heard of it before, but had not had the opportunity to attend any of their conferences, until November 2012. I attended the Best Practices Conference and let’s just get this out there, I was blown away. I kept hearing from countless people that: “this conference is unlike any other!” “You will likely cry at some point in the next 3 days!” and “You will never miss another one!” And those people were right. I travel to a … [Read more]
- by PRBBI | February 11, 2013
Registration for the most exciting & anticipated mid-year conference is OPEN! Summer Brand Camp is a time for our industry’s Marketing, Human Resources and Operations rock stars to gather together and learn, grow, network and break down the silos that challenge us each work day. Oh, and we also have a tent load of fun! Join us June 4th - 6th, 2013 in Dallas! http://www.youtube.com/watch?v=4Lf-U9GaHp8&feature=share&list=UUPSx7fdLRMm42xd2n4VqopQ … [Read more]
- by Joel Cheesman | June 21, 2012
A few weeks ago, Summer Brand Camp happened. In case you're not familiar, the conference is: Focused on the intersection of consumer and employee brands in the digital age, this event brings together service sector leaders from Marketing, Human Resources, and of course Operations. Savvy C-suite execs mixed and mingled, and this event has become known as a great place to bring the entire team. Anyway, it's a great conference that brought together recruiting, marketing and operations pros under one roof for a few days of learning and … [Read more]
- by Keegan Lanier | June 11, 2012
Summer Brand Camp kicked off, for me, with a Pre-Conference boot camp for Social Media with @blogging4jobs and @houseofbrew. Jessica and Jonathan are amazing at what they do and have such a connection with their audience. If you are interested in making meaningful engagements with your audience, they are perfect examples to follow. With that said, I went to their workshop to learn more about engagement with my audience through social media. There are many lessons to learn from these incredible people and I would recommend following them both on … [Read more]
- by Heather Reid | June 4, 2012
GUEST POST by Heather Reid AKA @MarketingMaven When was the last time you felt giddy, like a kid going to camp? For me I was about 10 years old. I have to give the people at Talent Revolution and The People Report a huge high five to creating a paradigm shift from stale old conference to "Summer Brand Camp" this is a conference that is re-packaged into a fun-filled conference! Check out the Summer Brand Camp website, it even looks fun. The buzz on Twitter has been building for the past few weeks. Previous campers are excited to … [Read more]
- by Joel Cheesman | May 31, 2012
Looking for a summer job or embarking on a new career path? You may want to highly consider the restaurant industry. The national Restaurant Association is predicting that 450,000 restaurant jobs will be added during the summer of 2012, up from 444,1000 jobs added last summer and marking the highest increase since 1993. Overall, restaurants are the nation's second-largest private sector employer, with almost 13 million employees. Original Article Posted by Foboh.com … [Read more]
- by Sarah Atkinson | May 29, 2012
I have always considered myself a lucky person and I learned early that the network and people you surround yourself with guide and support your successes. I have been lucky enough to find an incredible network very early in my career. Three years into my career I attended a conference that changed my life. People Report and Black Box Intelligence Best Practices Conference changed the way I thought about my professional and personal relationships, about business, and about my career. I came home from Dallas in June of 2009 with an amendment to … [Read more]
- by Wempen & Tincup | May 23, 2012
@luckypenny ....Joni Doolin at Lunch with DriveThruHR visits with Bryan Wempen and William Tincup about HR and whatever else keeps her up at night with Corporate organizations. DriveThruHR more than not talks about Human Resources with HR professionals every day at lunch time for 30 minutes. Give us a listen at (347) 996-5600 and share your thoughts on twitter using #dthr or @drivethruhr. We talk HR along with lots of clever bantor and thoughts every day at 12 Noon Central time at "DTHR". Click here to listen to today's DriveThruHR … [Read more]
- by Kathleen Wood | May 22, 2012
Innovation = People Report Summer Camp #PRSCamp Have you been searching for breakthrough ideas? Are you looking formula for connecting Operations, Marketing and Human Resources in profound and meaningful ways? Do you really want to know what the next generation of leaders is really talking about? Are you ready to finally commit to the “I” word – yes Innovation! There is only one place to be to embrace and engage your inner “I” and more importantly to embrace and engage Innovation in your business – the People Report … [Read more]
- by Digital Coco | May 8, 2012
DigitalCoCo has spent the last few days running the social command center for the National Restaurant Association (NRA) 2012 Show. The annual NRA Show is a hub for the restaurant industry. Over the course of four days, the NRA 2012 Show will be witness to 58,000 industry pros from more than 100 countries connecting with 1,800 exhibitors. This year was groundbreaking in the world of social. Our findings surpass interesting. These numbers are outstanding! 59% of the attendees were interested in Social Media Products and Services. 31,298 … [Read more]
- by #PRSCamp | May 2, 2012
img.wp-post-image {display:none;} Twitter is the second most popular social network with more than 1 billion tweets happening every single day. Tweets similar to text messages written in 140 characters or less. With so little characters, Twitter and its language its extremely simple yet complex. In this webinar, we'll discuss why Twitter is the preferred method for sharing breaking news and information and has broken news stories like the raid on Osama bin Laden, the death of Michael Jackson, and coverage of the revolutions in Iran and … [Read more]
- by Paul Barron | April 26, 2012
Social business is the next frontier in how we as organizations begin to understand the impact that social media is playing. No longer for just marketing and HR, social business is the entire organization tuned into what consumers, competitors and our own teams think and act upon. The landscape has changed are you ready? Join our panel of experts including Camp Counselors Jessica Hatcher and Jonathan Brewer to discuss the topics soon to be seen at www.summerbrandcamp.com Part one: Part two: … [Read more]
- by Ron Ruggless | April 24, 2012
Corporate America often gets a bad rap for its capitalistic ways, but a group of restaurant operators is looking to change that by making sure the money their companies make also benefits the causes and communities they serve. In the spirit of what is being called “connected capitalism,” “conscious capitalism” or “creative capitalism,” both restaurant operators and suppliers are finding ways to align employee values and business interests with the greater good. More than a dozen industry leaders gathered earlier this … [Read more]
- by Jonathan Brewer | April 9, 2012
I like conferences. They give me an opportunity to meet new people, give hugs and handshakes to those I’ve already met previously online, and they also expand my thoughts as I listen to the range of content topics. Every once in while, I experience a conference that I can’t shut up about. If you follow me on Twitter, you may have seen me tweeting using the #PRSCamp hashtag. I may have missed SXSW this year, but I wouldn’t let anything stop me from attending Summer Brand Camp. Let me tell you about Summer Brand Camp. To start … [Read more]
- by Jessica Hatcher | April 3, 2012
This one time, at BRAND CAMP… It’s no secret that People Report is one of my all-time favorite companies. In my mind, they represent the very best aspects of working in the restaurant/retail industry. Not because they are always looking for ways to improve their service offerings, even though they are. And not because they’ve embraced the digital age and encouraged their partners to do the same, even though they have. It’s because the team at People Report is genuinely passionate about their clients, employees, colleagues and business … [Read more]
- by Ty Sullivan | March 22, 2012
iPad. Check. Cell phone charger. Check. Business cards. Check. Flip flops. Check. Sounds like a modern vacation check list doesn’t it? Well, in a way it is. But this “vacation” isn’t really one at all. Its work but it’s done in such a way that you really LOVE your work. You really LOVE why you are in that space at that time. Where are you? The People Report Summer Brand Camp in Dallas for a 3 day think tank of social media, human resources and marketing game changers that make a difference in this world. It’s not just … [Read more]
- by #PRSCamp | March 20, 2012
We are delighted to add John Gilbert to the list of rock star speakers, writers & business brand champions who will be leading Summer Brand Camp 2012. John was a Chief Marketing Officer for Yum Brands, TJX, Dunkin Brands and Carlson. Today, he is the ecommerce marketing wizard who is CEO of Vermont Teddy Bear. His experience in retail, restaurant and E-commerce has made him a sought after advisor in today's rapidly evolving digital marketplace. Some of his favorite things: "looking at the same things differently, making little things … [Read more]
- by #PRSCamp | March 15, 2012
National Restaurant Association Chair, CEO of Phase Next Hospitality, and Summer Brand Camp speaker Roz Mallet, took time earlier this week to address business leaders gathered in Washington D.C. Mallet’s comments focused on the contribution that the industry makes to both workers and consumers, and also touted the industry’s highly effective ProStart program to develop future leaders. Read the article here, see Roz live at Summer Brand Camp, and you can help support ProStart on June 7th at the 2nd Annual Talent Glee Idol Gong Show … [Read more]
- by #PRSCamp | March 9, 2012
Paul Barron is founder and CEO of DigitalCoCo as well as founder of FastCasual.com and QSRweb.com, and one of our featured keynotes at Summer Brand Camp. The following is an excerpt from his new book, “The Chipotle Effect”. "You may hate the title of this book, especially if you are involved with a fast casual restaurant that is not named Chipotle. It’s not especially politically correct of me to name my book after the booming fresh Mexican food chain, but I’ve always been a person who spoke his mind and pushed the envelope — … [Read more]
- by Amanda Hite | February 17, 2012
Registration just opened for my favorite conference of the year, Summer Brand Camp. Calling it a conference doesn’t do it justice; it’s a movement. It’s a movement of the best-in-class businesses, talented leaders, change agents, and innovators coming together at the intersection of the workplace and the marketplace to take on our biggest challenges and enthusiastically explore the endless possibilities that exist when we combine our passions and talents. Our Movement: Our movement grows larger and stronger each time our tribe … [Read more]
- by Kim Williams | February 17, 2012
Mary Ellen Slayter, senior editor of SmartBrief, led a panel discussion titled "Taking the Social Media Leap" at People Report's Summer Camp Workforce Symposium in Dallas last week. Panelists talked about their experiences with intranets, social media policy and viral recruitment channels, including YouTube. James Fripp, senior director of diversity and inclusion for YUM! Brands, addressed the difficulties associated with traditionally conservative organizations embracing the diversities of thoughts, experiences and capabilities of a younger … [Read more]
- by Peter Romeo | February 17, 2012
People Report’s Summer Camp made my two weeks at Boy Scout camp seem like a wasted piece of 1968. All I learned back then was how to smoke, spit and talk like someone who had sex four or five times a week—with a partner. I took home a lot more from the past week’s version of camp. Consider, for instance, these info nuggets from Dallas: *Red Robin has been using E-Verify, the controversial network for validating job applicant’s legal hiring status, for three years. The ramp-up was tough, but the company would never think of going … [Read more]
- by Peter Romeo | February 17, 2012
Peanut butter and banana sandwiches? A marshmallow-cramming contest? A dress code of shorts and flip-flops? This is an industry conference? Most definitely, dude. And don’t even ask about the references to alligator insemination and hash. Welcome to People Report’s Summer Camp, a get-together that brought together more than 200 restaurant executives characterized by one speaker as refugees from the Island of Misfit Toys. “You people are broken,” declared Jim Knight, senior director of training and development for Hard Rock … [Read more]
- by Jason Seiden | February 17, 2012
Summer Camp is a networking event hosted by People Report, where 200+ people from HR and marketing come together to push the leading edge forward. It’s a remarkable event, run by remarkable people, run for remarkable people. During the show, I got to wondering about the degree to which social media has changed the way people connect at conferences, so I asked a bunch of folks how they were going about meeting people at Camp. Here’s what came back: Build connections pre-conference. Ajax advisor William Tincup takes attendee lists and … [Read more]
- by Tanya from HR | February 17, 2012
I went to People Report Summer Camp (#PRSCamp) with my shorts and flip flops ready to go. I attended and absorbed as much as I could – I filled up every page of the notes in my guide. So many points, I could barely keep up. Now what? What will I do with this information? Easiest, would be, to set up a meeting with the CEO, march in there, and say – Hey! You need to listen to me and we need to do some stuff! Does this work, will it work? Well, it would get me noticed – with his eyebrows by his hairline. So how do I become … [Read more]
- by Michael VanDervort | February 15, 2012
I wanna be at People Report Summer Camp! Dear powers that be, I’m really mad that you didn’t let me make it to People Report Summer Camp this year. It’s my favorite conference event of the year, and all my friends are there, and I am not. And that sucks! All the other kidz got to have funnnn last night at the talent night, and I have practiced and practiced my William Shatner tribute song, and I didn’t get to do it. Well, except in front of the bathroom mirror last night) That sucks too! Oooooo, powers that be, i am … [Read more]
- by Heather E Graham | February 15, 2012
Recently, I was speaking with a managing director about the benefits of competency-based talent management systems. In short, if you are able to identify what top performance looks like and then align your entire talent life-cycle around that, you have the potential to have an effective, strategic talent management system. Let me re-emphasize the word potential, because simply put, an effective talent management system can’t run on its own. It’s not a plug-and-play type of thing. Now, this managing director I mentioned “gets it”. She … [Read more]
Focused on the intersection of consumer and employee brands in the digital age, Summer Brand Camp brings together service sector leaders from Marketing, Human Resources, and of course Operations. In June 2013, over 330 "campers" attended, representing some of the industry's most innovative and passionate emerging leaders. Savvy C-suite execs mixed and mingled, and this event has become known as a great place to bring the entire team. You don't want to miss Summer Brand Camp in 2014!
