Goodbye Change, Hello Transformation!
Summer Brand Camp for the Crazy Ones.
Summer Brand Camp is a time for our industry’s Marketing, Human Resources and Operations rock stars to gather together and learn, grow, network and break down the silos that challenge us each work day. Oh, and we also have a tent load of fun!
In 2012 over 300 passionate and innovative leaders from over 85 brands gathered together for an unforgettable event. Registration this year is only $450, so this is an affordable conference for your entire team! Trust us, you don’t want to miss Summer Brand Camp!
SBC Blog Articles
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by Cat Carlos | May 14, 2013
This month on #peoplechat we have been focusing on the retail space. The good, the bad, and the ugly. This week for #peoplechat I decided to focus on why it is important for industry professionals to attend conferences that you will ACTUALLY learn from. We all love going to conferences where we know … [Read more]
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by Chelsea Hickey | May 13, 2013
6th grade camp was a long time ago for me, and I cannot stop talking about it. The memories that were created, the funny things people did and the things I learned really do last a lifetime. Summer Brand Camp will be no exception. This will be my first year attending, but I know a lot of awesome … [Read more]
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by Michael VanDervort | May 13, 2013
Guest Post: Michael VanDervort, #PRSCamp expert & speaker on labor relations & the new activism A quick update on the Fast Food Strikes (via The Human Race Horses) Fast Food Strikes Spreading Fast Food (Photo credit: SteFou!) This post is especially important for members of … [Read more]
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by Crystal Miller | May 8, 2013
Posted May 14th 2012 I am so excited. In June, I get the honor to attend my third Summer Brand Camp in Dallas; affectionately known as #PRSCamp on the Twitters. There’s a lot of reasons that People Report’s “Summer Camp” holds a special place in my conference calendar: there’s a buzz … [Read more]
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by Jenny DeVaughn | May 6, 2013
It is less than one month away until the 2013 Summer Brand Camp in Dallas, TX. This is a conference that I must attend each year and here's why: 1. Genuine support for attendees The pay-it-forward passion that you feel the moment you arrive at Brand Summer Camp is inspirational. The conference … [Read more]
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by Bob Rycroft | May 6, 2013
Savvy professionals are always on the lookout for new trends. If you’re like most, you often run across articles and comments about what to watch for in the coming months and years. Every industry has gurus whose opinions focus on a particular market. It’s unusual for a finance trend, for … [Read more]
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by Ron Ruggless | May 3, 2013
From Nations Restaurant News, June 16, 2012 Restaurants share keys to social media success at Summer Brand Camp conference. Brands revealed best practices surrounding their use of social media during the recent People Report Summer Brand Camp conference. How restaurants are successfully … [Read more]
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by Joni Doolin | May 1, 2013
According to Todd Jones of G.E Capital, the restaurant industry currently spends 80% of it’s marketing dollars on television advertising, and less than 3% on social marketing and engagement. Closing keynote Greg Creed shared how Taco Bell is using social technology to get ahead of the … [Read more]
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by John Isbell | April 9, 2013
Someone asked me the other day what I would do if I ruled the world? Other than having every Monday be a national holiday so that I'd never have to work on one again, I hadn't really put much thought into it. That is, until I attended People Report's Summer Brand Camp last summer. There were so many … [Read more]
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by Sarah Atkinson | March 28, 2013
March 26, 2013 – (Dallas, Texas) – Restaurant industry professionals plan to gather in Dallas, Texas June 4th – 6th for the 4th annual Summer Brand Camp conference produced by People Report, Black Box Intelligence and Be the Change Revolutions. Industry professionals who attend the event … [Read more]
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by Margie Woods Brown | March 25, 2013
My colleague and dear friend Steph Grant and I had the chance to shoot an amazing conference last year (psssst, I'm talking about this conference!). Summer Brand Camp is unlike any corporate conference I have ever shot. It is fun, casual and highly inspiring. It is a perfect place to meet all of the … [Read more]
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by Nan Fischer | March 25, 2013
Did you know that Miss Piggy wasn't always a Star? Did you know that she came from humble beginnings in city formerly known as Porkopolis? In her younger days, while wallowing in the mud, she knew she had it in her to do and be more but she wasn't sure what it was. She knew she had strengths and … [Read more]
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by Summer Brand Camp | February 25, 2013
http://www.youtube.com/watch?v=sD_PCtQEbvo He can start a campfire with the snap of his fingers. Check out all of the other things the most interesting man at Summer Brand Camp can do! … [Read more]
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by Cat Carlos | February 12, 2013
Last year I was introduced to the People Report & Black Box Intelligence community. I had heard of it before, but had not had the opportunity to attend any of their conferences, until November 2012. I attended the Best Practices Conference and let’s just get this out there, I was blown away. … [Read more]
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by PRBBI | February 11, 2013
Registration for the most exciting & anticipated mid-year conference is OPEN! Summer Brand Camp is a time for our industry’s Marketing, Human Resources and Operations rock stars to gather together and learn, grow, network and break down the silos that challenge us each work day. Oh, and we … [Read more]
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by Joel Cheesman | June 21, 2012
A few weeks ago, Summer Brand Camp happened. In case you're not familiar, the conference is: Focused on the intersection of consumer and employee brands in the digital age, this event brings together service sector leaders from Marketing, Human Resources, and of course Operations. Savvy C-suite … [Read more]
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by Keegan Lanier | June 11, 2012
Summer Brand Camp kicked off, for me, with a Pre-Conference boot camp for Social Media with @blogging4jobs and @houseofbrew. Jessica and Jonathan are amazing at what they do and have such a connection with their audience. If you are interested in making meaningful engagements with your audience, … [Read more]
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by Heather Reid | June 4, 2012
GUEST POST by Heather Reid AKA @MarketingMaven When was the last time you felt giddy, like a kid going to camp? For me I was about 10 years old. I have to give the people at Talent Revolution and The People Report a huge high five to creating a paradigm shift from stale old conference to … [Read more]
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by Joel Cheesman | May 31, 2012
Looking for a summer job or embarking on a new career path? You may want to highly consider the restaurant industry. The national Restaurant Association is predicting that 450,000 restaurant jobs will be added during the summer of 2012, up from 444,1000 jobs added last summer and marking the … [Read more]
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by Sarah Atkinson | May 29, 2012
I have always considered myself a lucky person and I learned early that the network and people you surround yourself with guide and support your successes. I have been lucky enough to find an incredible network very early in my career. Three years into my career I attended a conference that changed … [Read more]
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by Wempen & Tincup | May 23, 2012
@luckypenny ....Joni Doolin at Lunch with DriveThruHR visits with Bryan Wempen and William Tincup about HR and whatever else keeps her up at night with Corporate organizations. DriveThruHR more than not talks about Human Resources with HR professionals every day at lunch time for 30 minutes. Give … [Read more]
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by Kathleen Wood | May 22, 2012
Innovation = People Report Summer Camp #PRSCamp Have you been searching for breakthrough ideas? Are you looking formula for connecting Operations, Marketing and Human Resources in profound and meaningful ways? Do you really want to know what the next generation of leaders is really talking … [Read more]
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by Digital Coco | May 8, 2012
DigitalCoCo has spent the last few days running the social command center for the National Restaurant Association (NRA) 2012 Show. The annual NRA Show is a hub for the restaurant industry. Over the course of four days, the NRA 2012 Show will be witness to 58,000 industry pros from more than 100 … [Read more]
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by #PRSCamp | May 2, 2012
img.wp-post-image {display:none;} Twitter is the second most popular social network with more than 1 billion tweets happening every single day. Tweets similar to text messages written in 140 characters or less. With so little characters, Twitter and its language its extremely simple yet … [Read more]
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by Paul Barron | April 26, 2012
Social business is the next frontier in how we as organizations begin to understand the impact that social media is playing. No longer for just marketing and HR, social business is the entire organization tuned into what consumers, competitors and our own teams think and act upon. The landscape has … [Read more]
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by Ron Ruggless | April 24, 2012
Corporate America often gets a bad rap for its capitalistic ways, but a group of restaurant operators is looking to change that by making sure the money their companies make also benefits the causes and communities they serve. In the spirit of what is being called “connected capitalism,” … [Read more]
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by Jonathan Brewer | April 9, 2012
I like conferences. They give me an opportunity to meet new people, give hugs and handshakes to those I’ve already met previously online, and they also expand my thoughts as I listen to the range of content topics. Every once in while, I experience a conference that I can’t shut up about. … [Read more]
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by Jessica Hatcher | April 3, 2012
This one time, at BRAND CAMP… It’s no secret that People Report is one of my all-time favorite companies. In my mind, they represent the very best aspects of working in the restaurant/retail industry. Not because they are always looking for ways to improve their service offerings, even though … [Read more]
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by Ty Sullivan | March 22, 2012
iPad. Check. Cell phone charger. Check. Business cards. Check. Flip flops. Check. Sounds like a modern vacation check list doesn’t it? Well, in a way it is. But this “vacation” isn’t really one at all. Its work but it’s done in such a way that you really LOVE your work. You really … [Read more]
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by #PRSCamp | March 20, 2012
We are delighted to add John Gilbert to the list of rock star speakers, writers & business brand champions who will be leading Summer Brand Camp 2012. John was a Chief Marketing Officer for Yum Brands, TJX, Dunkin Brands and Carlson. Today, he is the ecommerce marketing wizard who is CEO of … [Read more]
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by #PRSCamp | March 15, 2012
National Restaurant Association Chair, CEO of Phase Next Hospitality, and Summer Brand Camp speaker Roz Mallet, took time earlier this week to address business leaders gathered in Washington D.C. Mallet’s comments focused on the contribution that the industry makes to both workers and consumers, … [Read more]
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by #PRSCamp | March 9, 2012
Paul Barron is founder and CEO of DigitalCoCo as well as founder of FastCasual.com and QSRweb.com, and one of our featured keynotes at Summer Brand Camp. The following is an excerpt from his new book, “The Chipotle Effect”. "You may hate the title of this book, especially if you are … [Read more]
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by Amanda Hite | February 17, 2012
Registration just opened for my favorite conference of the year, Summer Brand Camp. Calling it a conference doesn’t do it justice; it’s a movement. It’s a movement of the best-in-class businesses, talented leaders, change agents, and innovators coming together at the intersection of the … [Read more]
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by Kim Williams | February 17, 2012
Mary Ellen Slayter, senior editor of SmartBrief, led a panel discussion titled "Taking the Social Media Leap" at People Report's Summer Camp Workforce Symposium in Dallas last week. Panelists talked about their experiences with intranets, social media policy and viral recruitment channels, including … [Read more]
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by Peter Romeo | February 17, 2012
People Report’s Summer Camp made my two weeks at Boy Scout camp seem like a wasted piece of 1968. All I learned back then was how to smoke, spit and talk like someone who had sex four or five times a week—with a partner. I took home a lot more from the past week’s version of camp. Consider, … [Read more]
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by Peter Romeo | February 17, 2012
Peanut butter and banana sandwiches? A marshmallow-cramming contest? A dress code of shorts and flip-flops? This is an industry conference? Most definitely, dude. And don’t even ask about the references to alligator insemination and hash. Welcome to People Report’s Summer Camp, a … [Read more]
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by Jason Seiden | February 17, 2012
Summer Camp is a networking event hosted by People Report, where 200+ people from HR and marketing come together to push the leading edge forward. It’s a remarkable event, run by remarkable people, run for remarkable people. During the show, I got to wondering about the degree to which social … [Read more]
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by Tanya from HR | February 17, 2012
I went to People Report Summer Camp (#PRSCamp) with my shorts and flip flops ready to go. I attended and absorbed as much as I could – I filled up every page of the notes in my guide. So many points, I could barely keep up. Now what? What will I do with this information? Easiest, would be, … [Read more]
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by Michael VanDervort | February 15, 2012
I wanna be at People Report Summer Camp! Dear powers that be, I’m really mad that you didn’t let me make it to People Report Summer Camp this year. It’s my favorite conference event of the year, and all my friends are there, and I am not. And that sucks! All the other kidz got to … [Read more]
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by Heather E Graham | February 15, 2012
Recently, I was speaking with a managing director about the benefits of competency-based talent management systems. In short, if you are able to identify what top performance looks like and then align your entire talent life-cycle around that, you have the potential to have an effective, strategic … [Read more]








